Free Business Tool

Markup Calculator

Calculate how much to add to your cost and find the selling price you need for your chosen markup.

Step 1

Set Your Markup

Enter what you paid and the percentage you want to add to that cost.

Enter the direct cost of the goods or services you want to price.

For example, enter 50 for a 50% markup on your cost.

%

Step 2

Your Results

Enter your cost and markup percentage above.

Your markup amount, selling price and margin will appear here automatically.

Step 3

Markup vs. Profit Margin

Markup and profit margin are related, but they are not the same percentage.

Markup

Markup measures how much you add to your cost to determine your selling price.

Markup = Markup Amount ÷ Cost × 100

Profit Margin

Profit margin measures your gross profit as a percentage of your selling price.

Margin = Gross Profit ÷ Selling Price × 100

Example

Imagine you buy goods for 380,000 TZS and want to add a 50% markup.

Cost

TZS 380,000

50% Markup

TZS 190,000

Selling Price

TZS 570,000

Profit Margin

33.33%

Notice that a 50% markup results in a 33.33% gross profit margin. The two percentages use different bases for their calculation.

Important Information

This calculator shows the selling price based on the direct cost and markup percentage you enter. Gross profit shown here does not account for operating expenses such as salaries, rent, utilities, financing costs, taxes or other business expenses. Actual pricing decisions may also need to consider market conditions, competition, VAT and other applicable costs. This tool is provided for informational purposes and is not professional accounting, tax, legal or financial advice.

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